Demzilla

DataMart and Demzilla were databases that were rolled out by the United States Democratic Party from 2002. By 2004, Datamart contained information on 166 million registered voters, and with input from public voter information and consumer data from data mining companies a single entry might have 200 to 400 items of information. Demzilla was a smaller database used for fundraising and organization volunteers, it includes the names and information persons or groups the DNC does business with, and those who are donors to the Democratic party, it also includes volunteers, activists, local and state party leaders, and members of the press.

Comment
enDataMart and Demzilla were databases that were rolled out by the United States Democratic Party from 2002. By 2004, Datamart contained information on 166 million registered voters, and with input from public voter information and consumer data from data mining companies a single entry might have 200 to 400 items of information. Demzilla was a smaller database used for fundraising and organization volunteers, it includes the names and information persons or groups the DNC does business with, and those who are donors to the Democratic party, it also includes volunteers, activists, local and state party leaders, and members of the press.
Has abstract
enDataMart and Demzilla were databases that were rolled out by the United States Democratic Party from 2002. By 2004, Datamart contained information on 166 million registered voters, and with input from public voter information and consumer data from data mining companies a single entry might have 200 to 400 items of information. Demzilla was a smaller database used for fundraising and organization volunteers, it includes the names and information persons or groups the DNC does business with, and those who are donors to the Democratic party, it also includes volunteers, activists, local and state party leaders, and members of the press. The goal was to aggregate and analyze voter and public information data in order to target Democratic voters as part of their national GOTV effort as well as fund raising campaigns. This data was also available to Senatorial and Congressional candidates as well as other party members. The Republican Party had a similar project, the Voter Vault, started in the 1990s.
Hypernym
Databases
Is primary topic of
Demzilla
Label
enDemzilla
Link from a Wikipage to an external page
web.archive.org/web/20070930214949/http:/www.time.com/time/magazine/article/0,9171,995394,00.html
www.pcworld.com/article/117930/gop_voter_vault_shipped_overseas.html
web.archive.org/web/20060125223453/http:/www.wonkette.com/politics/democrats/when-demzilla-attacks-033430.php
Link from a Wikipage to another Wikipage
Cambridge Analytica
Catalist
Category:Databases in the United States
Category:Democratic Party (United States)
Category:Political campaigns
Category:Voter databases
Civis Analytics
Data dredging
Democratic Party (United States)
Get out the vote
Herd behaviour
Left-wing politics
Predictive analytics
Psychographic
Voter Vault
SameAs
4ii5C
Demzilla
m.0gtlq
Q5256436
Subject
Category:Databases in the United States
Category:Democratic Party (United States)
Category:Political campaigns
Category:Voter databases
WasDerivedFrom
Demzilla?oldid=1034640615&ns=0
WikiPageLength
2257
Wikipage page ID
6871784
Wikipage revision ID
1034640615
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