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Creator |
2482a533b100c51b082644502f2b86e0 |
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Creator |
6821200ba478ca31554cb6bbe3dc8ebe |
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Creator |
ext-023571ef1964380c92e984f046eec68d |
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Creator |
ext-d1bb5fb25f8c59a231ddfdd74e47c139 |
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Creator |
ext-f1849c8702c438de0630d9b6b922202f |
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Date |
2002 |
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Is Part Of |
repository |
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Is Part Of |
pac3baa543f6d7ad22e82ed4235b0fa9c |
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abstract |
In this paper we describe some results of the Alice project. Alice is an ontology
based e-commerce project which aims to support online users in the task of shopping.
Ontologies describing customers, products, typical shopping tasks and the external
context form the basis for the Alice architecture. We also exploit two novel interface
metaphors originally developed for navigating databases: the Guides metaphor and Dynamic
Queries. The Guides metaphor was developed at Apple to reduce the cognitive load on
learners navigating a large hypermedia database. Within Alice we use the Guides metaphor
to allow online shoppers to classify themselves. We discuss the link between Alice
Guides and Kozinet�s notion of e-tribes or Virtual Communities of Consumption.
Our second interface metaphor Dynamic Queries (coupled with Starfield displays) allow
users to very quickly find relevant items by displaying the results of queries, posed
via specialised slider widgets, within 100 milliseconds. We have constructed a tool,
Quiver, which constructs Dynamic Query interfaces on-the-fly as the result of queries
to knowledge models stored on the Alice server. |
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authorList |
authors |
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editorList |
editors |
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presentedAt |
ext-812d457bbe045a08277398cc2aaa1dcd |
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status |
peerReviewed |
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uri |
http://data.open.ac.uk/oro/document/10869 |
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uri |
http://data.open.ac.uk/oro/document/15049 |
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uri |
http://data.open.ac.uk/oro/document/26007 |
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uri |
http://data.open.ac.uk/oro/document/5788 |
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volume |
2473 |
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type |
AcademicArticle |
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type |
Article |
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label |
Domingue, John ; Martins, Maria; Tan, Jaicheng; Stutt, Arthur and Pertusson, Helgi
(2002). Alice: assisting online shoppers through ontologies and novel interface metaphors.
In: Knowledge Engineering and Knowledge Management: Ontologies and the Semantic Web
(Gómez-Pérez, Asunción and Benjamins, V. Richard eds.), Lecture notes in computer
science, Springer, Berlin, pp. 53–61. |
23008 |
label |
Domingue, John ; Martins, Maria; Tan, Jaicheng; Stutt, Arthur and Pertusson, Helgi
(2002). Alice: assisting online shoppers through ontologies and novel interface metaphors.
In: Knowledge Engineering and Knowledge Management: Ontologies and the Semantic Web
(Gómez-Pérez, Asunción and Benjamins, V. Richard eds.), Lecture notes in computer
science, Springer, Berlin, pp. 53–61. |
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Publisher |
ext-1c5ddec173ca8cdfba8b274309638579 |
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Title |
Alice: assisting online shoppers through ontologies and novel interface metaphors |
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in dataset |
oro |